booktalesy Chapter 23 The Wang Family's Billboard
Chapter 23 The Wang Family's Billboard
Two hours later, Wang Facai returned to the village dejectedly.
Wang Faxi and the others had long lost their patience, and ignoring all talk of elder brothers, they roared:
"Wang Facai, what's with the GG card? You need to give me an explanation today!"
Wang Facai sneered, "What explanation do you want? Other companies are having employees return to work today, can I tell you not to?"
"There has to be a first-come, first-served order, right? Who's responsible if we cause delays?"
"Go talk to your boss!"
"Wang Facai, what do you mean? You weren't like this when you were getting us to fry the dough cakes!"
Wang Facai, a scoundrel, went to the kitchen, grabbed a cleaver, slammed it on the table, and stared at the other three, saying:
"Go to town and see for yourselves. If I'm lying, come back and kill me!"
"Fine, I'll go!"
Wang Faxi and the others felt extremely tormented staying in the village, so they decided to go to the town to find out the truth.
Upon arriving in town, they ran into their boss as soon as they entered, instantly swallowing back all their anger.
So they returned to the village dejectedly, like wilted eggplants.
When the four Wang brothers reunited, they lost their temper and instead seemed somewhat like a desperate army.
"Damn it, why don't we just take advantage of the darkness and tear down the Lu family's 'GG' sign!"
Wang Facai snorted coldly:
"If you really do this, even the chickens in the village will know it was the four of us who did it. Do you think the Lu family will let us off the hook?"
"Brother, what do you suggest we do?" Wang Faqiang, who offered the suggestion, sounded somewhat dejected.
"Now you remember to call me big brother?" Wang Facai leaned back in his chair, his face grim.
Wang Faxi punched Wang Faqiang lightly, then immediately apologized with a smile: "We were just in a hurry, business has been so bad these past few days, it's infuriating for everyone."
"I understand you're anxious," Wang Facai said, his tone softening.
"But don't you think about it? Even if we stop selling fried dough sticks, given the Lu Yuan family's influence, are you sure your business won't be affected?"
The Wang brothers have figured out some of the tricks of the trade in the past two days; Lu Yuan is indeed very adept at using them.
With Lu's fried dough sticks being promoted like this, even if they stop selling fried dough sticks, their business will still be taken away.
Wang Faqiang, being somewhat impulsive, slammed his hand heavily on the table and said:
"Brother, we were wrong these past two days. Now, whatever you say, we'll do!"
"right!"
"I'll do whatever you say, big brother!"
The three brothers' statement gave Wang Facai confidence.
After calming down, Wang Facai realized that there was a way out of this situation, and immediately expressed his opinion:
"Now that the brothers have all figured it out, let me, as the eldest brother, say a few more words."
"Please give me your orders, brother!"
"In my opinion, there's no time to make the GG signs in town anytime soon. Let's not wait any longer and go directly to the county town to have them made. We have the GG signs up by tomorrow!"
"Okay! We'll listen to our big brother!"
. . .
After the Wang brothers left in the morning, Zhao Tong immediately called Lu Yuan to report the situation.
Upon learning this, Lu Yuan immediately instructed Lu Jie to invite Lu Tao over.
This time, Lu Tao didn't come empty-handed; he brought a lamb directly to the kitchen.
After a round of polite pushing and shoving, Lu Tao said decisively:
"Xiao Yuan, you have to accept this. I've sold far more than just this lamb in the past two days. This is supposed to be your family's profitable business, but you've forced me to take it all. I'm already feeling bad enough about it."
Having said that, Lu Yuan didn't refuse any longer: "We're family, so let's not stand on ceremony. Brother Tao, I called you here today because I have something important to discuss."
Lu Tao: "I'll do whatever you tell me to do right now, I'll absolutely cooperate!"
"That's enough!" Lu Yuan said. "Then I'll make the arrangements!"
That afternoon, Lu Hua pulled a tractor full of bricks, cement, paint, and other materials and began renovating the small coal shed next to the restaurant.
The same renovations were also started at Lu Tao's home.
The effects of the renovation were not apparent until evening.
The small coal shed next to Xiao Lu's farmhouse restaurant has been transformed into a fried dough workshop, and the earthen stove used for frying dough at the entrance of the shop has also been demolished.
The slogan that originally appeared on the GG sign was painted onto the wall.
With the addition of some patterns designed by Lu Yuan, the entire wall looks very aesthetically pleasing.
The effect of GG was even more obvious; the advertisements for Lu's Fried Dough Sticks could be seen from afar on the national highway.
The Wang brothers gathered at Wang Facai's house, and they could see everything clearly by looking out the window.
"Did he set up this kitchen specifically for frying dough sticks?"
"I think Lu Yuan has become completely arrogant and is even thinking of making the fried dough stick business bigger and stronger."
"Once we put up the sign tomorrow, who'll still buy from him?"
"You're right, let's see how he cries tomorrow!"
. . .
The next morning, before dawn, a light truck loaded with GG license plates pulled up in front of Wang Facai's house.
Looking at these GG cards, Wang Facai felt much more confident.
He immediately instructed his three brothers to put every "GG" sign on the national highway in front of Lu Yuan's house.
No matter which direction a vehicle comes from, the first thing you'll always see is the Wang family's GG license plate.
At the entrance of Wang Family Restaurant, the GG sign was displayed even more extravagantly.
Each store had more than a dozen GG signs displayed in front of it, making it look like the Wang family was holding a sales event.
After placing the GG sign, the Wang brothers immediately gained momentum.
However, the Lu family remained calm and were not surprised at all when they saw their GG badge.
This feeling made Wang Facai a little uneasy. It was the same way Wei Yinghong had looked at him when they first built the earthen stove.
After the Wang family finished setting up the "GG" sign on the national highway, something even more unexpected was about to happen.
Zhao Tong's small Liberation truck also followed the national highway, taking back all of the Lu family's license plates, leaving only the Wang family's license plates waving in the wind.
Standing by the national highway and looking out, the Lu family's restaurant no longer displays any of its "GG" sign; only the newly renovated fried dough workshops stand to the south and north, echoing each other.
As lunchtime approached, passing vehicles began to turn off the national highway and head straight to Wang's restaurant to buy fried dough sticks.
After enjoying the benefits of GG, Wang Facai couldn't stop smiling and walked around arrogantly with his hands behind his back.
However, seeing that people were still going to Lu Yuan's house, his mood immediately became gloomy again. He couldn't eat or sleep because he couldn't completely shut down Lu Yuan's restaurant.
Xiao Lu's farmhouse cuisine has gained a group of regular customers thanks to its outstanding taste, and these regular customers will bring new customers to dine here.
A virtuous cycle has been established, and the brand has begun to take root and flourish. This is the strongest weapon against marketing.
However, compared to the previous two days, the Lu family's business was clearly not as booming.
The Wang family's business was no longer in a slump and regained some vitality.
As time went on, Wang Facai's smile grew brighter and brighter, his smile towards the guests both obsequious and disgusting.
He was overjoyed to see Lu Yuanshang even lounging around at the door.
Lu Yuan is the head chef; if he's not doing any work, it means his business is completely shut down.
You're just a little kid. You've been showing off for two days now, and you really think you're someone important!
Lu Yuan wasn't that free. Although there weren't as many guests today, the place was still packed.
By continuously optimizing the process, he now prepares food faster and faster, and has already processed all the customers' orders.
He was loitering at the door because he wanted to be among the first to see what was going on, lest he miss the show in the kitchen.
At the front desk, Lu Jie leaned over Lu Ying, looking impatient.
"Yingying, why aren't you here yet? I'm so worried!"
Lu Ying was quite relaxed today. She put her arm around Lu Xue and wiped the bits of fried dough from the corner of her mouth with a tissue, saying:
"I'd rather come later; it would be such a loss if I came when I was collecting payment!"
Shortly after, a road administration jeep pulled up in front of Wang Facai's house. Several men in green uniforms got out and stood at the door, saying sternly:
"Who's from Wang's Restaurant? Someone in charge, come out here!"